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Belmacil

Otto Mitter wins ABIA 2017 Educator of the Year!!!

Otto Mitter wins ABIA 2017 Educator of the Year!!!

Otto was so humbled and very surprised to be announced Educator of the Year at the Australian Beauty Industry Awards held in August. This has caused quite a flurry of excitement at Elleebana/Belmacil Head Quarters. What a great honour to receive such an award in a category that Otto and his team members are so passionate about.  We will continue to strive to meet the highest educational standards.

CONGRATULATIONS OTTO!

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Australian Small Business Champion Awards

Australian Small Business Champion Awards

We are very excited to announce that Ex-Import Niche Products has been announced as a finalist for the Australian Small Business Champion Awards.

Our company is proud that we are being recognised for our contribution to the beauty industry as we continue to provide excellence in service and innovation in products.

We look forward to the amazing year ahead.

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Success at Lash Boom 2016

Success at Lash Boom 2016

Otto Mitter’s stage presentation on Belmacil and Elleebana at Lash Boom 2016 in Moscow was a massive success!

To find out more on how you can get trained in Elleebana Lash Lift, click here for training dates and here to learn about what you’ll learn in the course.

For more news and tips and tricks, don’t forget to like our Instagram and follow us on Facebook!

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Belmacil at the 2016 ABIA’s

Belmacil at the 2016 ABIA’s

2016s Annual trade award for the beauty industry sees an amazing event which showcases the Beauty Industry and honours those who are at the top of their field.  The Australian Beauty Industry Awards (ABIAs) is proudly sponsored by Belmacil Lash and Brow tints and is now in its 5th year with 14 amazing categories.

This year Belmacil presented the lovely Daniela Boerma of Bliss Day Spa with the highly desired award of Beauty Therapist of the Year.  Congratulations Daniela.

This year was also the introduction of a new category to the awards.  Australians wholesalers were recognised through an online voting program and saw many of Belmacil and Elleebana wholesalers Australia wide nominated in their state with the overall winner for Australia going to The Beauty Warehouse in NSW.

A full list of all the winners will appear in the Beauty Biz Magazine and also be available on the website: www.australianbeautyindustryawards.com.au

Congratulations to you all for your incredible contribution to the Australian beauty industry and thank you to Mocha Publishing for this amazing opportunity to sponsor this gala event.

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Belmacil and Elleebana in Russia!

Belmacil and Elleebana in Russia!

Otto Mitter is invited to speak at one of the world’s leading lash conference in Moscow this September.

His exciting stage presentation on the technical perfections of lash lifting will deliver insightful skill based knowledge to help you master the art of lash lifting.

Otto also has been invited to talk about the 11 exciting colours in the Belmacil range and how client colour customisation sets your salon apart from the rest.

Otto joins a stellar line up of leading lash and brow specialists from around the globe and for more information on securing a seat at this exciting event head to the Lash Boom World Facebook page.

To follow our story in Moscow don’t forget to like our Instagram and follow us on Facebook!

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Australia’s First Lash Conference – Lash Gala sponsored by Belmacil and Elleebana

Australia’s First Lash Conference – Lash Gala sponsored by Belmacil and Elleebana

An exciting 2-day event bringing you the top expert International and Australian trainers and judges from the lash industry, who will freely share their knowledge, skills and time to help you to advance your skills as a lash artist. Lash Gala offers the benefit of face-to-face contact with all these amazing Industry leaders in the first event of its kind in Australia.

Are you a lash artist who wants to:

  • Update your skills?
  • Find out what is new in the industry?
  • Tweak and Perfect your technique?
  • Learn new tips and tricks from Industry leaders?
  • Meet and network with other artists from around Australia?

Then this is an event not to be missed!

View the website, purchase your tickets and to read more: www.lashgala.com.au

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Global Lash Summit Sponsored by Belmacil and Elleebana

Global Lash Summit Sponsored by Belmacil and Elleebana

Otto Mitter attended and was a guest speaker at the 2016 UK Global Lash Summit alongside some of the worlds heavy weights of the lash extensions world including Loreta Jasilionyte, Eva Zacharias, Jill Heijligers-Peloquin and Hillaree Brand to name but a few.

Lash Summit conference and training empowers the attendees to be an expert in their field and showcases multiple techniques and mastery of the applications of lash extensions.

Global Lash Summit is featured in USA, Canada and the UK to view the next Summit visit the website:  www.lashsummit.com

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Belmacil and Elleebana Partner with Caronlab and Morrocan Tan for the Sale Event of the year

Belmacil and Elleebana Partner with Caronlab and Morrocan Tan for the Sale Event of the year

Belmacil and Elleebana are very excited to have partnered up with Caronlab, one of the beauty industry’s leading brands for products and education.

Like us, Caronlab is not going to Salon Melbourne and we have some amazing specials on offer which we wanted to share.

Everyone is also eligible to receive a FREE Lucky Dip Prize from Caronlab
(and there just may be a Belmacil goodie in there too!)

The deal period is from the 22nd of February to the 20th of March 2016.

Click the image below to see all the specials

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Congratulations to Keturah Day Spa

Congratulations to Keturah Day Spa

A special congratulations to Keturah Day Spa for taking out the Best Salon Training Award at the ABIA’s, it’s good to see that their hard work is paying off. Congratulations!

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Beauty Expo Australia 2015

Beauty Expo Australia 2015

 

 

 

 

 

The A team all together at the Beauty Expo Australia. It was a huge success, as always extremely busy speaking with clients and performing demonstrations. We love attending the expo which gives us a chance to speak with clients face to face. Supporting our clients is paramount and we love the opportunity to do so.

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Proud Supporters of 2014 Worldskills Australia Competition

Proud Supporters of 2014 Worldskills Australia Competition

Belmacil and Elleebana are proud sponsors for the 2014 World Skills competition.

This year’s contestants in the Beauty and Client Services divisions will need to be proficient in lash and brow treatments and lash perming.  Belmacil and Elleebana are proud to provide the training kits, product for use at the competitions and support to these competitors.

Best of luck to all of the therapists competing in this championship.

http://www.worldskills.org.au/partnerships/national/

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UK Distributors in the Media

UK Distributors in the Media

Our UK/Scotland distributors “The Brow Studio Group” talk all things lashes and brows this week.

To purchase or for training in Belmacil Lash and Brow Tints, Elleebana One Shot Lash Lift System or Sleek Brows contact The Brow Studio Group www.thebrowstudiogroup.com

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Professional Beauty Magazine – Belmacil supports Bald and Beautiful Day

Professional Beauty Magazine – Belmacil supports Bald and Beautiful Day

 

Belmacil Eyelash Tints are supporting Bald & Beautiful Day in Newcastle in May.

Run by cancer support organisation, the Bald & Beautiful Foundation, Bald and Beautiful Day provides a day of fun, entertainment, pampering and wellbeing for adults living with cancer.

Guests are treated to a variety of treatments such as manicures, pedicures, massage, facials, lash and brow tinting, makeup and hair dos. The services and the products used on the day are all donated from various sponsors.

Otto Mitter, General Manager of Belmacil distributor, Ex-Import Niche Products, said:

“It is a beautiful feeling to make somebody smile! Ex-Import Niche Products and Belmacil are extremely proud to have been a part of this event for six years running. It helps to give people a better outlook on life when they need it the most. Ex-Import and Belmacil strive to support many organisations, however being able to use our eyelash and brow products to make these special people look beautiful and feel great about themselves is amazing for us.”

Bald & Beautiful is in its sixth year in Newcastle and this year for the first time, it will also be held on the Gold Coast, Queensland on the same day, Wednesday 5th May. The vision is to take Bald & Beautiful Australia-wide.

Western Suburbs Leagues Club, Hobart Road New Lambton in Newcastle, and Southport Sharks Function Centre on the Gold Coast.
For more information, visit www.baldandbeautiful.org.au.

Belmacil supports Bald and Beautiful Day

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Beauty NZ Magazine March 2012 – Eye-catching colour MADE EASY

Beauty NZ Magazine March 2012 – Eye-catching colour MADE EASY

 

One of our all time favorite articles that our team here at Ex-Import Niche Products had published back in March of 2012.

The art of colour customising your clients lashes and brows can be thought of as a time consuming task to some beauty therapists and is more often a method associated with hairdressing techniques, but those days are gone! Therapists are looking for ways to set themselves apart from their competition and become the therapist of choice for their clients and clients friends. So with that being said – It’s time to unleash your inner Van Gogh, get colour creative and give your clients some extra TLC that will have them raving to their friends and have them coming back for more of your artistic colour styling mastery. Steps to becoming a Lash and Brow colour stylist are much simpler than what you might think, a few basic rules apply but after that, let your artistic ability run free. Firstly it is good to have a sound knowledge of the colour wheel – visualise back to grade 4 and put on your painters frock…. Identify which are warm colours (Reds, Oranges and Yellows) and which are your cool colours (blues, greens and purples). This colour wheel will allow you to understand the relationship between the colours and what colours are used to neutralise other colours. This information can be especially helpful when lightening eyebrows by using a bleach or lighting creme. Then you can apply this knowledge to lash and brow tinting. When dealing with lash and brow tints – some of the browns used on brows are of a warm based hue (honey and red browns) and others are a cooler tone (light browns or ash browns, these have more of a green base). After identifying your clients base hair colour and discussing with them the result that they are looking for you can then consult your colour mixing knowledge to achieve your clients desired look. No two clients are the same so why give them the same lash or brow tint colour? Gloria is a gorgeous blonde with deep green eyes who you normally use plain old Black on. Why not offer Gloria a Dark Green shimmer with her tint by mixing Green and Black to accentuate her fantastic eye colour. Glorious Gloria will be raving to all of her friends about how you picked out her fabulous features and enhanced her style.

Mixing ratios are an important factor in colour customisation – mix a little too much of one colour and the result might not be what you or your client had hoped for. Belmacil Lash and Brow tints have made mixing ratios easy with their Colour Ratio Chart and Colour wheel, a simple and easy to read explanation of just how many additional results are achievable. Once your clients hear that they can have “glossy dark violet” lashes and the “ultimate brown” on their brows with exceptional “grey coverage” – you might need to order some new beds because your appointment book will be filling up fast.

As always the application technique when performing a lash and brow tint is incredibly important. Rumours of salons that don’t remove eye make up before applying a lash tint or cleansing the skin and prepping the brow before a brow colour may have you reeling but its not the only application no-no that happens. Some therapists still tint a clients lashes with their eyes open claiming its “the best way to tint both top and bottom lashes”. The best way to tint a clients top and bottom lashes is “safely”. There are products out there such as the Belmacil Protective Eye Guard, a plastic comfortable guard that rests under the eyes so you are able to pick up each one of those stray lower lashes and it also reduces the tint absorption into the protective paper eye shields – or tissues I hear you say (another no no). More tint on the lashes or brows gives a better result and with correct processing times helps to ensure the colour lasts.

Possibly the most important application technique when colour styling a brow for the first time is the technique called “TAKE YOUR TIME”… Applying tint to the tail end (thin end) of the brow first to build colour and definition is a great way to start. Allow this to process for a short time 1 – 2 minutes (depending on your chosen colours being applied and the base hair colour that its being applied to). Remove and reassess your clients results – decide whether they need another short application of the tint to the tail end or are you ready to apply the tint to the whole anchor (brow section closest to the nose) and tail end – or the complete brow. This technique allows you to identify how quickly your clients hair reacts to the colour

processing time – as we know everyone is different and processing times should be noted accordingly. You can make notes on their client card of the colours you have mixed and the ratios used as well as the the procedure and times involved, that way when the client comes in next, you know what you are doing and the process will be quicker.

In some cases when performing brow tinting, therapists put the colour on for a minute or two then take it off and leave it at that, which is fine, but remember this point, the longer you leave the colour on – the longer the tint will last. Most cases a maximum of 5 – 10 minutes is recommended for the longest lasting results, unless you are using a very dark colour on the brow and your client has light brows, in this instance you may require less time.

Lightening eyebrows – the holy grail of colour styling. We have heard time and time again that people are soooo scared to bleach or in better terms “lighten” a brow. But in some cases its a great way to get the result you are after. For example you have a client that has now lightened their hair colour but their brows are too dark, as a “brow colour stylist” you can give an overall harmonious look by lightening the brows and then applying a lighter shade of brown to better match the clients new hair colour. This is a specialised service that will take you to the next level and your clients will be impressed.

Grey coverage – To understand how hair turns grey, you have to understand how hair is formed. Cells in the hair follicle, called keratinocytes, build the hairs out of protein. Then other cells called melanocytes add melanin, or pigment, to the hair to give it its colour. Hair turns grey due to a decrease in the amount of pigment in it.

As we age, melanocytes start making less pigment so there is less of it to use when forming your hair. As the melanin declines, the hair becomes grey. At this point colour will still take on the hair as their is some pigment to develop on, but when your cells have run out of pigment altogether your hair will go white. At this point, it becomes very hard to dye your hair since there’s nothing for the color to stick to. In these cases you need to pre colour the hair, then re colour it again. In some cases unfortunately you still may have no luck.

A popular colour to use for for grey coverage is Graphite, this has a charcoal effect and it can be mixed with light brown or red brown to add warmth and pigment to give the desired result. Depending on what colours your client has for their hair colour, you can either add the warm (red, honey brown hues) or cooler tones (ash – light brown, dark brown) to match their hair colour and give the ultimate colour styling solution.

Versatility in a brand of lash & brow tint is essential in your ability to have more options for colour styling. You also need to take into account the quality, long lasting result of the product and profitability is a very important factor to consider, sometimes you may pay a little more per tube for a product but if you get more applications per tube by doing this, then it’s a smarter choice by far isn’t it? You need to make your services as profitable as possible.

When your skills with colour styling are proficient you will be excited to unravel your Colour Customisation menu to your clients. It will open up more possibilities for you to cater for your clients needs and give you that edge over your competitors.

If you’re interested in doing a colour styling workshop and learning advanced tips and tricks you can contact Belmacil Lash & Brow Tints info@belmacil.com or Arrow Beauty NZ to find out more.

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Pro Make Up and Beauty Show Brisbane

Pro Make Up and Beauty Show Brisbane

Belmacil Lash and Brow Tints and Elleebana products are proud to be exhibiting at The Pro Makeup & Beauty Show which is a must-attend event if you are a salon owner / professional makeup artist/beautician/academy teacher or student.  This will be a fantastic opportunity for you to experience firsthand, the latest and newest beauty/makeup trends.

If you are wanting to expand your knowledge, there will be award-winning educators both Australian and International, offering an array of speciality classes. There will both free look and learn presentations as well as investment education. If you are a lover of beauty/makeup you will need to feel the buzz of a trade show floor with many exhibitors offering their latest products for purchase.

Our demonstrations in Lash and Brow Colour Styling, Elleebana lash lifting and Semi-Permanent Mascara combining lash extensions will have our stand buzzing.  Stay tuned for our Pro Makeup & Beauty Show giveaways during the month of March! Be sure to follow our facebook pages – that’s where it’s all going to be happening!  https://www.facebook.com/belmaciltints

Come and be part of the very first Pro Makeup & Beauty Show and check out their website www.promakeupandbeautyshow.com.au

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Belmacil Student Tinting Award

Belmacil Student Tinting Award

Belmacil have been proud supporters for many years of our upcoming beauty therapists, we congratulate the recent winners of our Belmacil Student Tinting award.

Congratulations Jade Whittle and Alex Sheels for achieving best in lash & brow treatments at GCTA and Southbank institute of Technology.

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